1Occurring to a greater extent or more intensely than before: after Labor Day the campaign begins in earnest
More example sentences
- Images of sun-kissed beaches wash over us as the travel agents' television advertising campaigns begin in earnest.
- This worldwide expansion, which began in earnest in the early 1970s, has not been without difficulties.
- The inquiry begins in earnest as the first witnesses give evidence.
1.1(Of a person) sincere and serious in behavior or convictions.
- We move on to Knightley and at first you think he can't be serious, but Sutherland is always in earnest, even when joking.
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