Definition of market leader in English:

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market leader

Pronunciation: /ˈmärkət ˈlēdər/


1The company selling the largest quantity of a particular type of product.
Example sentences
  • Car market leader Maruti sold 49, 399 units including 5,458 units in exports this October.
  • The company has very strong management and is the clear market leader.
  • By 1998 we had 200 employed in Dublin and Cork and were the clear market leader in the sector in which we operated.
1.1A product that outsells its competitors.
Example sentences
  • The product is a market leader but facing heavy competition from several ‘me too’ products or generic drugs.
  • Between six and ten in the evening it is the market leader among 15 to 24-year-old Dubliners.

For editors and proofreaders

Syllabification: mar·ket lead·er

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