Definition of slogan in English:


Syllabification: slo·gan
Pronunciation: /ˈslōɡən


1A short and striking or memorable phrase used in advertising.
More example sentences
  • They've shown that there is more to advertising than a catchy slogan and a memorable logo.
  • How about the banners or the slogan or the advertising?
  • He once arm-wrestled another CEO to determine who got to use an advertising slogan.
1.1A motto associated with a political party or movement or other group.
More example sentences
  • We've got rejected campaign slogans for the political parties here and here.
  • None left charged up and ready to chant party slogans or shake their fists in the air.
  • Men chanting ruling party slogans slashed the tyre of a media car.
catchphrase, jingle, byword, motto
1.2 historical A Scottish Highland war cry.


early 16th century: from Scottish Gaelic sluagh-ghairm, from sluagh 'army' + gairm 'shout'.

Definition of slogan in:

Get more from Oxford Dictionaries

Subscribe to remove adverts and access premium resources

Word of the day jaunty
Pronunciation: ˈdʒɔːnti
having a lively, cheerful, and self-confident manner...