Share this entry

bancassurance Line breaks: banc|assur¦ance
Pronunciation: /ˈbaŋkəˌʃɔːrəns/
(also bankassurance)

Definition of bancassurance in English:


[mass noun] British
The selling of life assurance and other insurance products and services by banking institutions.
Example sentences
  • Some IFAs have questioned the logic of the move as they associate the Abbey name with bancassurance - selling savings products over the counter at bank branches.
  • There could also be a boost for bancassurance - selling life and pensions products through banks - which has been slow to take off in the UK.
  • The Life Insurance Corporation of India is shopping for strategic stakes in commercial banks to put bancassurance to better use.



Example sentences
  • It also downgraded Allianz, the €30.6 billion German financial bancassurer which owns Dresdner Bank.
  • In his latest IL & P update, Murphy points out that the capital position of the bancassurer has improved because of the recovery in equity values, cost cutting, and asset disposals.
  • Irish Life director Kieran McGowan has a 21 per cent paper profit after buying 5,000 shares in the bancassurer at the start of July.

Share this entry


What do you find interesting about this word or phrase?

Comments that don't adhere to our Community Guidelines may be moderated or removed.

Get more from Oxford Dictionaries

Subscribe to remove adverts and access premium resources

Word of the day fortissimo
Pronunciation: fɔːˈtɪsɪməʊ
(especially as a direction) very loud or loudly