noun[mass noun] trademark
- A bit of Bovril - essentially reduced beef stock - would stretch vegetables into the nutritional equivalent of steak.
- Very rarely is there any substance to these tales, more often that not they are propagated by strange old men who drink Bovril.
- Especially notable was a picture of an ox sadly regarding a pot of Bovril, captioned ‘Alas! my poor brother’.
Late 19th century: from Latin bos, bov- 'ox', the second element perhaps from vril, an imaginary form of energy described in E. Bulwer-Lytton's novel The Coming Race (1871).
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