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clicks and mortar
Pronunciation: /ˌklɪks ən ˈmɔːtə/

Definition of clicks and mortar in English:

Used to refer to a traditional business that has expanded its activities to operate also on the Internet: [as modifier]: the way forward for us is as a clicks-and-mortar business
More example sentences
  • It's going to pay off from the marketing machine that retailers will build, including clicks and mortar as part of it.
  • There will be a crossover between clicks and mortar.
  • ‘Banking today is more about clicks and mortar than bricks and mortar,’ he said.
See parent entry: click
Definition of clicks and mortar in:
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