Definition of glocalization in English:


Line breaks: glo¦cal|iza¦tion
Pronunciation: /ˌɡləʊk(ə)lʌɪˈzeɪʃ(ə)n
(also glocalisation)


[mass noun]
The practice of conducting business according to both local and global considerations.
More example sentences
  • Religions are at the forefront of the "glocalization" process.
  • In the earlier theoretical discussion, the concept of glocalization was raised.
  • In business, the local part of glocalization mostly refers to geography.


1990s: blend of global + localization.

Definition of glocalization in:

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