Share this entry
plugola Line breaks: plug|ola
Pronunciation: /plʌˈɡəʊlə/

Definition of plugola in English:


[mass noun] North American informal
The incidental or unofficial promotion of a person or product in the media, sometimes in return for a payment.
Example sentences
  • The column is a nice bit of blog plugola from one of the nation's most respected magazines.
  • Sly fellows turn the notoriety acquired through public office into the real coin of the realm, plugola.
  • When a reporter or disc jockey slips in or passes over information in order to line his pocket, that's plugola, and management would take quick corrective action.


1950s: from plug + -ola, after payola.

Share this entry

What do you find interesting about this word or phrase?

Comments that don't adhere to our Community Guidelines may be moderated or removed.

Subscribe to remove adverts and access premium resources