Entry from US English dictionary
A newspaper article or item on a television show using exaggerated praise to advertise or promote a celebrity, book, or event.
- Of course, the article is a puff piece aimed at getting you to buy the forthcoming book.
- The featurette is just a promotional puff piece from the movie's release, clocking in at seven minutes, and is hardly worth mentioning.
- There are no extras offered, not a publicity puff piece or a behind the scenes featurette.
For editors and proofreaders
Syllabification: puff piece
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