noun[mass noun] informal , chiefly US
1Products given away free, typically for promotional purposes: I’ll be showing you the best of the schwag I get my hands on each day
More example sentences
- Utilizing branded vehicles, street-team schwag and a sprawling interactive billboard, it was able to capture attention multiple times and in various locations.
- When I worked in a major university's Department of Surgery, drug companies provided once-a-week lunches for the residents, and regularly passed out all kinds of schwag to the doctors.
- What was unusual about this particular bit of schwag is that it wasn't adorned with the sponsoring company's logo.
Definition of schwag in:
- The US English dictionary