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sell (or sell off) the family jewels

Definition of sell or sell off the family jewels in English:

Part with or sell valuable or precious resources for the sake of immediate profit or advantage: Rangers have been systematically selling off the family jewels
More example sentences
  • This has been regarded by many as a selling of the family jewels for a quick gain by the council.
  • It is widely known that he was most unhappy about selling the country's family jewels.
  • Sometimes the rich clubs get richer, but the not-quite-so-rich sell off most of the family jewels to remain solvent.
See parent entry: family jewels

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