Share this entry

Share this page

switch selling

Line breaks: switch sell|ing

Definition of switch selling in English:

noun

[mass noun]
A sales technique whereby cheap or non-existent goods are placed on offer on favourable terms to entice the consumer into buying similar but more expensive items.
Example sentences
  • The following table highlights some of the possible areas for switch selling when speaking to students or responding to written requests for information.
  • The following topics are covered: Planning sales activity, Putting together bigger deals, switch selling and Using customer knowledge to influence success.
  • ‘Unfair trade practices’ include other causes of action, such as false advertising and bait and switch selling tactics.

Share this entry

Share this page

 

What do you find interesting about this word or phrase?

Get more from Oxford Dictionaries

Subscribe to remove adverts and access premium resources

Word of the day verbose
Pronunciation: vəːˈbəʊs
adjective
using more words than are needed…