Definition of wow factor in English:

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wow factor

Pronunciation:

noun

informal
A quality or feature that is extremely impressive: its funky, futuristic looks would add a definite wow factor to any kitchen
More example sentences
  • Some of the executions have an undeniable wow factor.
  • An inexpensive basket or cool container chockfull of bargain goodies packs a big wow factor.
  • In a picture book, every time you turn the page, there has to be a wow factor.
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