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gimmick
British English: /ˈɡɪmɪk/
American English: /ˈɡɪmɪk/

Translation of gimmick in French:

noun

[pejorative]
  • 1
    (stunt to attract attention) truc (m) [informal]
    (gadget) gadget (m)
    sales/publicity gimmick
    truc promotionnel/publicitaire [informal]
    cheap gimmicks to attract customers
    des combines (fpl) pour attirer le client [informal]
  • 2 (American English) what's his gimmick?
    qu'est-ce qu'il veut vraiment?

Definition of gimmick in:

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