Definition of high-touch in English:


Syllabification: high-touch


  • Denoting or relating to a business characterized by a very close relationship with its customers or clients: a high-touch consultancy high-touch customer service that the big retailers just can’t give
    More example sentences
    • As the company continues to grow, maintaining its neighborly image and "high-touch" philosophy while satisfying such an enthusiastic customer base will be the challenge.
    • "Everyone told us that our high-touch approach wasn't scalable," he recalls.
    • We strive to be a company that's both high-tech and high-touch.

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