Share this entry

Share this page

people meter

Syllabification: peo·ple me·ter

Definition of people meter in English:

noun

An electronic device used to record the television viewing habits of a household so that the information obtained can be used to compile ratings.
Example sentences
  • All the industry cares to track with a device called people meters is audience viewing patterns for the benefit of advertisers.
  • Nielsen Media Research has announced it will begin installing local people meters in 600 Boston households in September.
  • That could change if people meters show higher viewership levels for cable.

Definition of people meter in:

Share this entry

Share this page

 

What do you find interesting about this word or phrase?

Comments that don't adhere to our Community Guidelines may be moderated or removed.

Get more from Oxford Dictionaries

Subscribe to remove ads and access premium resources

Word of the day resilient
Pronunciation: rəˈzilyənt
adjective
able to recoil or spring back into shape…