A diagram or model that indicates the placement of retail products on shelves in order to maximize sales.
- E-mail can be used to communicate critical new item details, with links to a Web site showing new products in a planogram, configured to each store or cluster.
- They carry around batches of paper - building permits, store maps, planograms - and, with paper and pen, check off jobs completed.
- Detailed booklets called planograms, or ‘pogs’ in Dollar General parlance, have to be read and understood on the fly.
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