Definition of viral marketing in English:

viral marketing

Syllabification: vi·ral mar·ket·ing


  • A method of product promotion that relies on getting customers to market an idea, product, or service on their own by telling their friends about it, usually by e-mail: [as modifier]: a carefully designed viral marketing strategy
    More example sentences
    • His current research interests include P2P business models, online communities, permission marketing, viral marketing, personalization, spamming, and privacy.
    • The use of specific Internet marketing tactics such as micro sites and viral marketing to woo select Web users has become particularly enticing.
    • The company offers viral marketing, opt-in reward programs and direct marketing.

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a slit made by cutting with a saw