Definition of churn rate in English:

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churn rate

noun

The annual percentage rate at which customers stop subscribing to a service or employees leave a job: the churn rate for cable is much higher than that for satellite services the staff turnover or ‘churn rate’ is about 1 per cent
More example sentences
  • Satellite providers like to tout numbers that show the churn rate for cable is much higher than that for satellite services.
  • Sales of the new digital service increased 25%, while the churn rate among digital customers dropped 13%, officials say.
  • ‘The numbers were shocking - some telcos had a 70 percent annual churn rate,’ says Schroeck.

For editors and proofreaders

Line breaks: churn rate

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