Definition of hard sell in English:

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hard sell

noun

(often the hard sell)
A policy or technique of aggressive salesmanship or advertising: they invited 1,000 participants and gave them the hard sell
More example sentences
  • She claimed to have experienced a hard sell of payment protection policies.
  • Resist the hard sell from your travel agent or tour operator - prices can be up to 75% more expensive.
  • Many of the tax benefits of variable annuities no longer exist, but the hard sell continues

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