Definition of merchandise in English:

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Pronunciation: /ˈməːtʃ(ə)ndʌɪs/
Pronunciation: /ˈməːtʃ(ə)ndʌɪz/
[mass noun]
1Goods to be bought and sold: shops which offered an astonishing range of merchandise
More example sentences
  • During the day she would go around townships selling all sorts of merchandise ranging from bottles, vegetables, fruits and maize which she carried on her head and in the evening go for classes.
  • In Europe, H&M is more like a department store - selling a range of merchandise from edgy street fashion to casual basics for the whole family.
  • ‘The range of merchandise sold in the current shop has improved dramatically and it is now time to extend the services we offer to our customers,’ she said.
goods, wares, stock, commodities, lines, produce, product, solutions
rare vendibles
1.1Branded products used to promote a film, pop group, etc., or linked to a fictional character; merchandising: the official merchandise for the film
More example sentences
  • Time Warner, fiercely protective of its stake in the Harry Potter phenomenon, has been issuing licences to dozens of manufacturers to produce spin-off merchandise from the film.
  • You can book tickets to see any films on show at ODEON using any of the links below and look out for some competitions to win film merchandise, exclusive to anyone who books using these links.
  • Walt Disney decided that Shepard's sketches needed ‘adapting’ to maximise their commercial value in a series of films and spin-off merchandise.


Pronunciation: /ˈməːtʃ(ə)ndʌɪz/
[with object]
1Promote the sale of (goods), especially by their presentation in retail outlets: a new breakfast food can easily be merchandised
More example sentences
  • The sell-through titles can be merchandised together at retail, giving more impact to the message, Tappin said.
  • This includes retail sales assistants, merchandising, and telephone selling.
  • As the company's CEO explains, his firm will use Luuluu's applications to display and merchandise goods to its key retail customers.
promote, market, sell, retail, distribute;
advertise, publicize, push
informal hype (up), plug, puff, give a puff to
1.1Promote or publicize (an idea or person): they are merchandising ‘niceness’ to children
More example sentences
  • Are the media still merchandising Jessica Lynch now that she's peddling a book and a made-for-TV movie?
  • You sign the contract giving me exclusive rights to manage and merchandise you and I also get twenty-five percent of whatever you make.
  • It gives me exclusive rights to manage and merchandise her.
1.2 [no object] archaic Engage in the business of a merchant: anyone who is not of that Guild may not merchandise with them



Example sentences
  • These wall systems have the capability of turning a featureless wall into a superb merchandisable wall.
  • All our merchandises are of merchandisable quality and they serve their intended functions.
  • The association of these characters with different merchandisable stress relief products is an ideal partnership.


Pronunciation: /ˈməːtʃəndʌɪzə/
Example sentences
  • Dry goods dealers, general merchandisers, bankers, wholesalers, and hoteliers all make appearances in Wills' story, albeit briefly.
  • The company distributes its products worldwide through a network of specialty retailers, mass merchandisers and foreign distributors.
  • The findings prompted the expansion plans and the firm has spent six months putting together a team of buyers, visual merchandisers and operations managers.


Late Middle English: from Old French marchandise, from marchand 'merchant'.

For editors and proofreaders

Line breaks: mer¦chan|dise

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