Definition of secret shopper in English:

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secret shopper

Entry from US English dictionary


A person employed by a manufacturer or retailer to pose as a shopper in order to evaluate the quality of customer service. Also called mystery shopper.
Example sentences
  • Columbus, Ohio-based Resource Marketing's secret shoppers encountered the following highs and lows on recent shopping sprees.
  • However, random secret shoppers report that orders can take between five and 10 minutes to fill and actually take longer during nonpeak operating hours.
  • (Managers and secret shoppers also conduct twice weekly perception and cleanliness surveys).
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